Futures of Entertainment & Limits of Creativity

Early tomorrow morning, I’ll be headed to Boston for the 4th Futures of Entertainment conference at MIT. So far, I’ve attended past installments of this conference virtually, via podcast, and I’m very excited to be participating in person. FOE brings together producers and scholars for in depth conversations on developments in media production and reception. If you have interest, it’s absolutely worth watching or listening to the past video and audio casts, found here: 2006, 2007, and 2008.

This year’s conference has multiple workshops focusing on a topic obviously very dear to my heart (hence the name of this blog)–all things transmedia: what constitutes transmedia? What shifts are we seeing in transmedia storytelling and transmedia engagement? I’ll be contributing to a panel on Producing Transmedia Experiences. In my work, I look at transmedia engagement from the audience/fan perspective and I also explore production discourse that attempts to imagine/address/construct the ideal transmedia participant. I’m thrilled to have the opportunity to talk through these ideas with my fellow panelists.

If you want to follow FOE4 on twitter, you will have ample opportunity. The conference has a coordinated twitter archive page here.

I also want to link to my most recent publication, or rather, co-publication with Kristina Busse, “Limit Play: Fan Authorship between Source Text, Intertext, and Context.” Popular Communication 7.4 (2009). 192-207. In this essay we look at how fans value cultural, genre, and technological limits in their creative work. If you’re interested, you can request a free digital copy here.

Finally, this is somewhat old news, but as I’ve been seeking out Mad Men material in anticipation of a long drought between season 3 and season 4, I stumbled upon Advertising Age’s foray into (unofficial) transmedia storytelling. I wonder what Don Draper would have to contribute to Futures of Entertainment.

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